Website Design for Business Goals & Conversions

Are you ready to find out where the rubber meets the road when it comes to website design for your business?

In this talk I’ll give you a no nonsense run down of the things business owners should keep in mind when it comes to designing their website so that it has the best chance of converting web traffic to paying customers.

In broad brush strokes the topics will be touched on are:

Perception is Reality: you never get a second chance to make a first impression so make sure the best foot is being put forward with your site and that you’re setting the right perception of your business.

Herd the Cats: websites should not be online beachheads but instead a tool for business and lead generation. When designing your site make sure you have a singular focus on what goals you want people to achieve and herd the cats in that direction.

Sweat the Small Stuff: in the online world the pedant is king! The success of a site can often hinge on a lot of small items being done correctly – be it for web design, SEO, conversion rate optimisation etc – and so getting the small stuff right will yield the bigger returns in the long run.

As part of the session I’m also going to analyse the websites of 3 attendees in real time and so if you’d like your site to be in the mix for a frank and brutally honest assessment then please contact me in advance ( and will draw the three “lucky” winners out of a hat then for analysis on May 11th!

Location: Taurus Utility Seminar Area Date: 11th May 2021 Time: 12:00 pm - 12:25 pm Rob Ryan